As part of the District-Wide Contract IV, we worked alongside the VDOT Public Affairs department to execute targeted advertising for various transportation projects across Hampton Roads. Our advertising and marketing efforts to motorists and key stakeholders about roadway and bridge construction projects effectively raise awareness and inform. Specific initiatives include comprehensive placed media campaigns in print, internet and broadcast. The campaigns are designed to mitigate impact to allow the engineer to remain focused on the construction. Seventh Point also delivers consultative marketing services as needed, including research, branding, strategy and creative design.